Frieda Cramer
First Inaugural Address of Franklin D. Roosevelt, March 4, 1932
In the depths of the Great Depression, worried families huddled near their radios for the presidential inaugural address, wondering what the future would bring with the new administration of Franklin Delano Roosevelt. Throughout the presidential race against incumbent Herbert Hoover, Roosevelt used his charm and wit to deflect detailed discussion about his plan to turn around the American economy. Roosevelt enjoyed a landslide victory, but now the country anxiously waited for the new president to unveil his plan. President Roosevelt knew that he had this one great opportunity to: (1) inspire “with candor” and to “speak the truth” about the economy so he could call for the country’s united support his of programs, that support being “essential to victory”; and, (2) to give advance notice that he was planning to exercise as much of his executive authority as was “within [his] constitutional authority,” to broaden federal assistance to individuals and small businesses and endow the federal government with sweeping powers to regulate the banking and financial industries. He needed strong public support in order to exercise extraordinary powers to respond to “an unprecedented demand and need for un-delayed action."
Layer, by layer, President Roosevelt described the country’s financial predicament. While America still had “much to be thankful for,” he said, “it [plenty] languishes in the very sight of the supply. Primarily this is because the rulers of the exchange of mankind’s good have failed . . .” And the reason they failed? “They only know the rules of a generation of self-seekers. They have no vision. . .” Roosevelt knew that the climate of the country had turned its back on the self-gratification and imprudence of the prior decade. Then, in easy to understand terms, Roosevelt laid out logically and precisely how he planed to put the nation back on its financial feet by: (1) putting people to work; (2) forestalling foreclosures on small homes and farms; and, (3) regulating the banking and financial industry and “put an end to speculation with other people’s money.” His logic was irrefutable.
Imagine for a moment what it was like to live in rural mid-west America and listen to that broadcast. People were barely clinging to their farms. It was March 4, 1933 and deep winter chilled the country. Parents and their children together with elderly grandparents sat in their living rooms around the fireplace, kerosene lamps their only light. A large domed radio with scratchy speakers announced the new president. Then a kindly, fatherly voice that was strong and determined came over the airwaves like a clarion call, telling the nation, “The only thing we have to fear is fear itself.” Roosevelt had everyone’s attention. His stirring words gave hope, where before, only despair and loss of confidence existed. The villains were the “unscrupulous money changers,” giving the scandals of the financial industry a biblical import. Roosevelt’s optimistic approach was a relief to those who were afraid, who identified with fear, that “nameless, unreasoning, unjustified terror which paralyzes needed efforts to convert retreat into advance.” With those powerful words, he exposed the nation’s fears, described them, and swept them away with his ringing confidence in the “warm courage of national unity.”
Not only did President Roosevelt understand the fear and distress his audience was experiencing, he set before the nation a goal nobler than “mere monetary profit.” He reminded Americans that “happiness lies not in the mere possession of money; it lies in the joy of achievement, in the thrill of creative effort.” He used inspirational phrases like “sacrifice for the good of a common discipline,” and promised to lead “this great army of our people dedicated to a disciplined attach upon our common problems.” Roosevelt's language was inclusive and made the economic problems “our” problems to be solved together as a “sacred purpose.” Gone was the razzle-dazzle of the Roaring 20s. The nation had a quest, a challenge that could more readily be faced “with the clear consciousness of seeking old and precious moral values.” The challenges that Roosevelt proposed and accepted had to be met with the highest sense of duty. He invited the nation to put the needs of the country and one’s neighbors ahead of private gain, “on unselfish performance.” Roosevelt challenged American society to care for all its members. This message still resonates today as we experience our own financial crisis and look for answers that go beyond the making of wealth.
By the time President Roosevelt was inaugurated, the country had been in economic depression for over three years. His inaugural address was the advance sheet for his first hundred days in office during which he instituted the New Deal. The speech was filled with optimism and idealism, turning away from the cynicism and materialism of the 1920s. It was a call to arms for the country to discipline itself in order to reverse the climate that caused the Depression; a turning point in American political history. And a call to arms was needed. Factory and mine workers were striking, veterans protested in the streets of Washington D.C., and farmers were dumping their crops in protest of increasing foreclosures. The Democratic Party was composed of disparate factions, similar to the coalitions that supported the progressives at the turn of the century. White, rural Protestant conservative Democrats were united with immigrant, urban, Catholic Democrats. Factory workers, farmers, “drys” and “wets” voted for Roosevelt, giving him a mandate. And through exercise of that power, Roosevelt involved the federal government in the economy like never before. This action was necessary and immediate. His New Deal policies were a turning point in American history.
President Roosevelt called on the strength of the American people and invoked their pioneering spirit. He used every appeal to the mind, heart and soul and carefully laid the groundwork for his position by first calling out a challenge – that “we have nothing to fear but fear itself.” Then he chastised those he believed responsible for the crisis. Finally, he provided a clear vision and promised strong leadership and action to attain his goals. He promised to work within the Constitution, but to exercise all authority granted to the Executive. The strong application of executive authority must be exercised with caution and only under grave circumstances. But in time of great crisis for our country, we have been fortunate in our presidents Washington, Lincoln and Theodore Roosevelt. Franklin Delano Roosevelt was the President the country needed in 1933. President Roosevelt’s sincerity, clarity and strength of purpose and appeal to a higher good were clear, honest, inspiring and convincing.